Gaya APA

Kerin, Roger A., Peterson, Robert A.. (2001). Strategic Marketing Problems : cases and comments (9th). New Jersey: Prentice Hall.

Gaya Chicago

Kerin, Roger A., Peterson, Robert A.. Strategic Marketing Problems : cases and comments. 9th New Jersey: Prentice Hall, 2001. Text.

Gaya MLA

Kerin, Roger A., Peterson, Robert A.. Strategic Marketing Problems : cases and comments. 9th New Jersey: Prentice Hall, 2001. Text.

Gaya Turabian

Kerin, Roger A., Peterson, Robert A.. Strategic Marketing Problems : cases and comments. 9th New Jersey: Prentice Hall, 2001. Print.